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Full Story:
 All parents know the importance of children wearing helmets while biking, skating, skiing, snowboarding, tobogganing, and equestrian riding. However, they often find it challenging to get their kids to wear their helmets. Tail Wags provides a fun solution that can be enjoyed by the entire family.
The Toronto-based firm sells innovative helmet covers for children and adults alike: Children want to wear a safety helmet when they have a Tail Wags helmet cover they adore. Adults also enjoy making a statement.
The versatile covers come in a variety of over 30 animal characters and not only they help to increase the visibility of the wearer on roads and skating rinks but they also provide additional warmth on cold and windy days.
Tail Wags turned to COMMbits for a business solution to address the challenge of selling online to both retail and wholesale accounts in both Canadian and US funds.
The end result is a custom software system comprising of a shopping cart mechanism, tight integration with a Premium Canadian Payment Processor and additional business services including Premium Business web hosting for the whole website.
Products can be dropped out of the system, or new ones added, marked as “unavailable”, for either “adult” or “children” sizes, in either Canadian or US dollars for either retail or wholesale accounts. In addition, the custom software application is designed to accept discount coupons, redeemed during checkout.
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